In any architectural undertaking, you’re going to have to put a great deal of time, effort, and money into the planning and construction process from start to finish. Between all the responsibilities you’ll be saddled with to ensure the project advances smoothly and promptly, hiring a photographer to capture the action is probably the last thing on your mind—but it should be at the top of your list!
The importance of taking consistent photos on the construction site cannot be overlooked. Let’s dig deeper into the essential role construction photography plays in bringing your project to life!
1) Provide stakeholders with project updates.
The continued success of a construction project and a positive ongoing relationship with your client is largely dependent upon assuring the owners and investors that everything is moving forward as planned. Construction photos are a professional and progressive way to keep these important collaborators informed about your progress.
If a partner needs to make any decisions about the project, photos are an excellent way to help them do so if they’re too busy or unable to make it to the site. A set of professional photographs will be far more detailed and valuable to them than any written updates could ever be.
2) Increase site productivity.
The ease and speed with which pictures can be shared will greatly improve efficiency and facilitate communication between employees on and off location.
Eliminate the time and paper it takes to produce copious spreadsheets and other redundant documentation regarding where the project is at and what needs to be done. Construction photos are also an effective way to identify problems a glancing eye may not catch and address them quickly.
3) Create a visual timeline.
Help your team stay on track and get a more accurate idea of where you’re at in the construction process by using photos to put together a visual timeline. Pictures make it easier to determine whether you’re progressing on schedule and if plans need to be adjusted.
Does the project deadline need to be moved? Do you need to hire more workers or procure more resources? Use construction photos to make these decisions more precisely.
4) Protect yourself from liability.
If you find yourself being hit with damage claims after the completion of a project, it often ends up becoming a futile case of someone else’s word against yours.
With photos from every phase of construction you’ll have proof of the site condition before, during, and after work to get to the bottom of things and support your defense. Photo evidence will protect you against damage claims and lengthy (potentially costly) disputes.
5) Obtain high quality marketing resources.
Construction photos are the perfect way to display your work to future clients and demonstrate what you’re capable of. Detailed, quality visual examples of your work will allow your abilities and experience to speak for themselves.
Use these professional-grade photos as promotional materials for your website, in your portfolio, in brochures or posters, and to share on social media. You can also look at them as an opportunity to evaluate and appreciate your own work, noting where your strengths are and where you can improve.
Just as you want to use only the best tools and hire the best workers for your construction enterprise, your construction photography should be first-rate as well! A professional photographer will know how to best capture the essence of your project in a way that emphasizes its beauty, while still documenting the most important details during each phase of construction.
At Neil Boyd Photography, we have the skill, experience, and technology you need to get quality images without disrupting productivity at the work site. Contact us today for more information and to book our superior construction photography services!